dedicated server hosting page

“I have seen several web hosting companies claim they are ‘carbon neutral’ and ‘green web hosts’. Is this a marketing ploy or something I should be happy to see?”

Wouldn't It Be Great If There Were a ModernBill/StatCounter Mashup?

Mon, 19 Mar 2007 19:57:00 -0400

Over the past decade, I've bought and sold many millions worth of online ads. When I ran ISPcheck, I had no real answer for prospective advertisers who wanted to know what results my customers were able to achieve. And when I became responsible for RackShack/EV1's ad buys, I found that there was no easy way to measure ROI.

All I wanted to know at the time was how many visitors from TopHosts versus TheWHIR signed up. But as I've subsequently learned from Ted Smith at Peer 1, I should have been tracking customers throughout their lifecycle. If my cost per sale from Site A is 20% less than Site B, but the average account gets canceled 50% sooner, B would be a better long term investment.

A couple of weeks ago I convinced Ben Gabler at HostNine to install StatCounter, the better to look up new customers and find out where they came from, and which parts of HostNine's website they visited before deciding to sign up. (I've also used Clicktracks and Google Analytics, which provide aggregated data on visitor behavior, but don't allow you to drill down to each visitor's click path.) It just occur to me that it'd be very cool if this functionality were built into ModernBill.

Imagine being able to generate sales reports that tabulate order amounts against referring sources? Or pinpoint content on your site that's most-viewed by your most profitable new customers? Better yet, what if you could instantly compute the lifetime ROI from those $20 Google Adwords bids? Wouldn't you like to know if customers who clicked on your "cPanel hosting" ad stick around 3x longer than those who came through "cheap hosting"?

HostNine already gives all of its resellers free ModernBill licenses, and being able to automate signup/provisioning is awesome. But what if every $19.95 hosting plan came with a business intelligence system that delivers up-to-the-minute knowledge on what website copy and ad venues work? Wouldn't that be something?

AND, what if ModernBill could collect and publish aggregate, industry-wide data on how profitable TopHost-referred customers are, relative to those who came through TheWHIR? Having been on both sides of the table, I think that would really help both ad salespeople and media buyers.

The Hosting Express - Episode 147

Mon, 07 Apr 2008 10:00:32 +0000
Here to help with you hosting needs no matter if you are a web host yourself, or only a user of the service that make the Web go around. Today’s show will be focused on some often ask for questions and services that people have request from me from time to time.
The Web Hosting ...]

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Virtual Private Servers

Thu, 30 Nov 2006 05:16:48 -0500

Virtual Private Servers (VPS) are a virtualization of the server operating system that splits a single physical server into multiple virtual servers. This practice was common in old mainframes but new operating systems, especially Linux, have made the practice much more common in the Web Hosting industry.

Affiliate Programs

Sun, 03 Sep 2006 04:12:28 -0400

Affiliate Programs Explained

The internet has many opportunities to make money by advertising other companies' products and services. With over 16 million web pages on the Internet, it's nearly impossible to "stumble upon" a company's site. Companies figured out if they pay commissions to "average Joes" they could drive customers to their site at very little cost. Why pay for a large sales force when you can pay a commission to an affiliate only when a sale is made? Affiliate programs not only improve their bottom line but are a free way for them to "get the word out" about their site.

There has been no restriction of any kind in the matter given here about #KEYWORDS#. All that has been stated here are the true facts.
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